Klaviyo - Marketing Overview
Klaviyo - Marketing Overview (Continued)
Klaviyo - eCommerce Overview
Overview
Klaviyo is a cloud-based email and SMS marketing automation platform supporting integrations with major eCommerce, ads, and CRM platforms.
Integrate Klaviyo with Datadog to gain insights into marketing campaign communication and track eCommerce performance based on Klaviyo events.
Setup
Follow the instructions below to configure this integration for Klaviyo Marketing and eCommerce events.
Configuration
Install Datadog Integration in Klaviyo
Within your Klaviyo account, first add the Datadog integration. The integration allows Datadog
to see Klaviyo events and metrics via the Klaviyo API.
- Log in to your Klaviyo account.
- In the left-side panel, navigate to Integrations.
- Click Add integrations.
- Search for Datadog and click on the tile.
- Click Install.
- Navigate to Datadog, then log in.
Install Klaviyo Integration in Datadog
After the above installation within Klaviyo is performed, complete the Datadog integration by clicking
Install Integration which guides you through an authorization process with Klaviyo.
The authorization process will include an approval dialog which asks to give Datadog permission to
read Klaviyo events and metrics. The scopes involved for this
access are “accounts:read metrics:read events:read” and nothing more.
Data Collected
Logs
The Klaviyo integration forwards the marketing and eCommerce events as logs to Datadog.
Metrics
Klaviyo does not include any metrics.
Service Checks
Klaviyo does not include any service checks.
Events
Klaviyo does not include any events.
Troubleshooting
Need help? Contact Datadog support.
